Vice President of Operations – Sample Job Description
The Vice President of Operations leads efforts to identify, recruit, and admit both traditional and non-traditional students. Responsible for providing leadership across various departments including Admissions, Marketing, Registrar, and Student and Career Services, the VP plays a pivotal role in shaping the university’s enrollment practices and advancing its mission.
Job Duties:
- Lead enrollment management efforts and oversee student service functions.
- Manage recruitment, training, and evaluation of staff within enrollment management units.
- Develop and implement a strategic enrollment plan, fostering relationships to enhance student outreach, retention, and graduation.
- Ensure quality program delivery through effective assessment of outcomes.
- Coordinate marketing efforts to increase student enrollment and brand awareness.
- Monitor program progress and strategic initiatives, reporting to the President.
- Collaborate with senior leadership to provide strategic vision, planning, and budget management.
- Direct admissions team to generate awareness and drive enrollment growth.
- Collect, organize, and analyze data to monitor recruitment and retention success.
- Review and revise marketing strategies based on key performance indicators.
- Ensure compliance with industry regulations.
- Complete and submit weekly reports to the Campus President.
- Assist in integrating technology tools to enhance recruitment and admissions processes.
- Utilize data analysis for decision-making and planning.
- Perform other duties as assigned.
Education and Knowledge:
- Bachelor’s degree required.
- 5-7 years of related work experience as a Vice President of Operations in an educational institution leadership or equivalent combination of education and experience.
- Understanding of best practices in enrollment management and data-driven decision-making.
- Experience creating supportive environments for students transitioning to higher education.
- Ability to collaborate with internal and external stakeholders.
Skills and Abilities:
- Empathy and listening skills for effective communication with various stakeholders.
- Strong character, integrity, and work ethic.
- Effective oral and written communication.
- Leadership ability.
- Proficiency in Microsoft Office suite.
- Availability to work evenings and weekends and travel as needed.
Functional Demands:
- Standing, sitting, walking, speaking, and hearing.
- Occasional carrying, handling objects, and reaching.
- Specific vision ability required, including reading handwritten or typed material.
- Moderate to high computer usage.
- Noise level ranges from quiet to moderate.
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