Director of Admissions, South Miami, FL

Director of Admissions Role Overview

Excelon Associates is conducting a search for a Director of Admissions in South Miami, FL. The Director is responsible for the overall successful operation of the campus Admissions Office, developing and executing recruitment, enrollment, admissions, and orientation programs and coordinating with department managers to meet performance expectations. The role also carries responsibility for the admissions business plan, expense control, and related managerial functions.

The Director oversees recruitment and outreach activities, including recruitment events and job fairs, advances relationships with prospective students through to enrollment, and develops networking opportunities in the surrounding community. The ideal candidate thrives in a fast-paced environment, embraces complexity, has a strong command of contemporary enrollment management systems, and can mentor and inspire a talented staff to meet performance goals. Enrollment leadership of this kind is guided by standards from bodies such as the National Association for College Admission Counseling, the American Association of Collegiate Registrars and Admissions Officers, and accurate program representation expectations from the U.S. Department of Education.

Key Responsibilities

Strategy and Enrollment Planning

• Develop the admissions operations plan in support of the division president's operational goals.
• Ensure enrollment strategies are coherently developed and effectively implemented across the campus.
• Align enrollment services priorities with the admissions strategic plan.
• Develop, review, and monitor recruitment and enrollment strategies to meet campus enrollment goals.
• Manage enrollment forecast models in collaboration with campus leadership.
• Assess recruitment strategies annually using metrics and trend data.

Operations and Analysis

• Oversee the management and operations of admissions, enrollment, and orientation services.
• Analyze statistics and trends to determine enrollment outcomes.
• Monitor campus and industry trends and adjust business strategy to respond to market changes and competitive activity.
• Maintain current records of all sales and prospecting activity, including calls, presentations, group deals, and follow-ups, within the CRM.
• Collaborate in the development of recruitment marketing materials.

Team Leadership and Outreach

• Provide direction and management for the admissions staff.
• Establish measurable goals for the admissions organization and partner with campus leadership on hiring, mentoring, and team accountability.
• Recruit, train, develop, and manage staff to increase leads, conversions, and enrollment results.
• Deliver regular specialized training to develop the team's sales skills.
• Plan, manage, and execute promotional events to increase enrollments and conversion.
• Build relationships with local organizations and chambers of commerce to raise visibility and strengthen community relations.

Supervisory Scope

• Directly manage all admissions representatives, typically 4 to 12 direct reports, with responsibility for the overall direction, coordination, and evaluation of the admissions organization.
• Handle hiring, training, planning and assigning work, appraising performance, rewarding and disciplining employees, and resolving complaints in accordance with company policy and applicable law.

Qualifications

Required

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Three to five years of supervisory experience.
• Proven ability to manage and motivate professionals as a cohesive team.
• Excellent communication with staff and the community, with a persuasive, results-oriented style.
• Ability to multitask in a fast-paced environment.
• Willingness to work extended hours, including evenings and weekends, to meet business objectives.
• Ability to read, analyze, and interpret technical journals, financial reports, and legal documents.
• Ability to respond to inquiries, complaints, and audit findings from regulatory agencies or internal audits.
• Ability to write proposals that conform to prescribed style and format.
• Comfort presenting to top management, public groups, and senior leadership.

Preferred

• Prior experience as a director or executive at a proprietary college.

Benefits

• Medical coverage, including HSA and FSA options for dependent and health care.
• Dental and vision insurance.
• 12 paid holidays, paid time off, and a paid volunteer day.
• 401(k) with 50 percent employer matching.
• Short-term disability and life insurance, with supplemental life options.
• Growth opportunities, education assistance, and professional development benefits.
• No-cost group life insurance, long-term disability, a talent referral program, and a discount entertainment program.
• A paid day off on your birthday for full-time employees after two years.

Who Thrives as a Director of Admissions

This is a commercial, target-driven leadership role, and the strongest candidates run admissions like a sales operation with an educational mission. They set enrollment strategy, build forecast models with campus leadership, read the metrics honestly, and adjust to market and competitive shifts. Comfort owning an admissions business plan and expense control separates a strong Director from a good recruiter.

Leading people is the core of the seat. People who do well here direct a team of roughly 4 to 12 representatives, set clear and measurable goals, and recruit, train, and mentor toward more leads, conversions, and enrollments. They deliver real sales training, hold the team accountable, and keep a clean CRM pipeline.

Finally, this role is community-facing. The best fit runs promotional events, builds relationships with local organizations and chambers of commerce, and represents the campus persuasively to prospective students, families, and senior leadership, all in a fast-paced environment that rewards multitasking and follow-through.

About Excelon Associates

Excelon Associates is a retained executive search firm founded in 2007, headquartered in Asheville, North Carolina, with offices in Boca Raton and Delray Beach, Florida. The firm recruits leadership and specialized talent across higher education, post-secondary career education, healthcare, and government, including admissions and enrollment leadership.

This Director of Admissions role is a confidential search conducted by Excelon Associates, with a recruiter as the single point of contact through screening, interviews, and offer. You can explore the firm's higher education recruitment practice, browse current open roles, or review recent campaigns to see the kinds of searches Excelon runs.

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How to Apply for This Director of Admissions Role

Excelon does not discriminate on the basis of race, religion, sex, gender, sexual orientation, national origin, marital or veteran status, disability, age, or any other characteristic protected by law.